Certified Life Coach, Bismarck ND

Hey, I’m Raychel Perman – a Certified Life Coach, Author, Speaker, Podcast Co-Host, and female business owner in Bismarck, ND. After spending a decade in the counseling and personal development space, my specialty is helping others rise up, lead well, and live with intention. I am also the CEO and Co-Founder of RAYMA Team, LLC. In 2021 we created RAYMA Team Media, a indie publishing and podcast production division.

As a Motivational Speaker, Author, and Co-Host of the She Who Overcomes™ Podcast, I share my story of overcoming trauma, and living with mental health challenges & chronic pain, to inspire others to believe that the broken pieces of their past can lead to beauty, strength, and new beginnings. 

The Entrepreneur bug hit me at 19, when I created my first sugar scrub company, and nothing has been the same since. Much to my loyal customers delight, I continue to run my Etsy shop, Raychel Ann Beauty, as a hobby. I started my first life coaching company (Daybreak) on July 4, 2010 right after graduating college with my degree in Psychology and Christian Counseling. Independence Day seemed like the perfect day to start a company!

I am Midwest born and raised and make our home in North Dakota with my husband, 3 great kids, and 2 fur-babies. We are a blended family. So, sometimes our house is full and sometimes it’s just me, hubs, and the dogs. I am obsessed with plants, gemstone jewelry, the British Royal family, and cute coffee mugs.

Stay in touch by following me on Instagram, or joining the Overcomers Club on Facebook! and I look forward to working with you in the future!

Work with Raychel

My Coaching Style

As a certified Life Coach, with a degree in Pysch and Christian Counseling, I have a coaching style that is all my own. I work with people who looking for tools and accountability to overcome self-sabotage and be confident in their own skin so they can achieve their personal and professional goals. I especially like to come alongside others who are overcoming trauma and grief and coach them as they continue in their healing journey. 

Not sure what you would want to work on? Here are a few ideas we could focus on:

  • Building confidence and self-worth.
  • Overcoming negative self-talk and building a strong mindset.
  • Work life balance that is unique to you and focuses on emotional stability.
  • Goal planning and accountability.
  • Self care & empowerment after a toxic relationship.*
  • Marriage & relationship coaching (pre-approval required)
  • Building (or rebranding) a website including WordPress, Kajabi, Shopify, and Etsy
  • Simple and authentic content creation, management, and calendar creation 
  • Business start up accountability and road map 

For 1:1 private coaching I work with both women and men either virtually via Zoom, phone call, or in-office. I look forward to working with you and helping you achieve your goals.

Click here to book your first session or package!

with Grace & Grit,


* The Selfcare & Empowerment After Toxic Relationships coaching focus is NOT meant to replace therapy or any necessary medical intervention. I am not a licensed therapist or counselor. I am a fellow survivor and Coach. I use my own healing experience and proven coaching tools to assist you in your healing process. I will usually recommend that you have worked with a licensed trauma informed counselor before starting coaching.


Hosted by Mandy B. Anderson & Raychel, the She Who Overcomes™ Podcast is a series of real-life stories and conversations that provides the listener with hope and action steps to transform their life, leadership, and career. New episodes arrive every Monday. Click the photo below to listen on your favorite platform!

Raychel Perman, Motivational Speaker

As a Motivational Speaker I vulnerably share my story of overcoming trauma and living with mental health challenges to inspire others to believe that the broken pieces of their past can lead to beauty, strength, and new beginnings.

I was a bi-weekly guest on the North Dakota Today Show for nearly two years. I have also had the honor of presenting to a variety of audiences including, but not limited to: ND State Council on Developmental Disabilities, NDSU Support Staff, Griggs County School, Midkota School, Aqua Storm, MOPS, Lewis & Clark Veterinary Clinic, Bismarck High School, Century High School, and Legacy High School.

Speaking Topics by Raychel Perman:

  • Unbroken: Embracing the Cracks that are Making You Whole
  • You are Resilient: How to Bounce Back from Life’s Greatest Challenges
  • The Art of the P.A.U.S.E: Simple Tips to Manage Your Stress So You Can Live and Lead Well

Hire Raychel to speak at your next event!

If you’d like to hire me to speak at your upcoming in-person or virtual event, click here to get the conversation started. I look forward to speaking at your next LIVE or VIRTUAL event and motivating and equipping your audience!

RAYMA Team, LLC & RAYMA Team Media

I am the Co-Founder of RAYMA Team, LLC – a coaching and consulting company that I own with my best friend. Here’s what we’re about:

RAYMA Team, LLC is a women owned business that equips women with leadership skills to overcome obstacles in their life and career. Owners, Mandy B. Anderson and Raychel Perman, are two besties on a mission dedicated to equipping other women to rise up, lead well, and live with intention. They offer group coaching programs, leadership and workplace training for companies and non-profit organizations, private coaching, speaking services, as well as books and journals. Their indie publishing and podcast division, RAYMA Team Media, publishes books and podcasts. Contact them for more information about coaching, speaking, or publishing your first book or podcast today.

Learn more about us and how you can work with us at www. www.raymateam.com

Purchase online courses, books, Truth Statement® Journals, and learn about our publishing options at www.raymateammedia.com